THE ROW WAS ESTABLISHED IN 2006 BY ASHLEY OLSEN AND MARY-KATE OLSEN. SINCE ITS LAUNCH, THE BRAND HAS EXPANDED TO INCLUDE A RANGE OF READY-TO-WEAR, EYEWEAR, AND HANDBAGS. THE ROW REFLECTS A SENSE OF RELAXED AND TIMELESS ELEGANCE, FOCUSING ON FINE FABRICS AND THE PERFECT FIT. IN 2012, THE COUNCIL OF FASHION DESIGNERS OF AMERICA NAMED ASHLEY AND MARY-KATE AS WOMENSWEAR DESIGNERS OF THE YEAR. PART OF THE ROW’S MISSION IS TO SUPPORT HIGH-END FASHION MANUFACTURING IN THE US.